MOTION DESIGN
This collection features a range of motion design work, including explainer videos, advertisements, and animations. Created primarily in Adobe After Effects, these projects highlight storytelling, visual communication, and dynamic design in motion.
Dolly Beauty All Dolled Up Contest Winner
A campaign video created to announce the winner of the Dolly Beauty’s “All Dolled Up” social media contest winner and some of the fun entry clips.
The video was displayed on one of the billboard screens at Times Square!
A Scent She’ll Love: Mother’s Day Socials
Social media video content to advertise a Mother’s Day sale for a fragrance brand to be used as paid digital ads.
Zephyr Skincare Teaser
Teaser video to advertise the Zephyr, which is a gender-neutral skincare brand created to address the importance of everyday sun protection.
This form of marketing strategy to be used heavily on social media. This aspect ratio for Youtube, digital billboards, and other ratios to be used for social media, mainly Instagram and TikTok.
RIT Graphic Design Department Promo
A promotional video directed and edited by me to advertise Rochester Institute of Technology's Graphic Design BFA program. Created to inform prospective students about the program and encourage them to apply, the video highlights the student experience, creative environment, and opportunities within the department.
Song: “Blue World” by Mac Miller
Ferrero Rocher®: Ethereal Taste
An advertising concept video designed to highlight the product’s unique flavor and position it as an experience unlike anything else—almost as if it came from outer space.
The background music, from the soundtrack of the film 2001: A Space Odyssey by Stanley Kubrick, emphasizes this concept.
PHOTOGRAPHY
This collection brings together selected photographs captured on both film and digital formats. Through my photography, I aim to document the quiet moments, familiar places, and everyday details that often become meaningful memories over time.